A whitepaper can be defined as long-form informational content that provides complete detail regarding a business, a technical project, or a particular problem. It is not written in a sales pitch but it still helps in branding and marketing. The purpose of writing cryptocurrency whitepaper may vary for different businesses, but it is always written in a persuasive tone and is based on extensive research.
Hiring a whitepaper writing service would make it easier to take care of including the essential factors that must be included in a crypto whitepaper.
Let’s find out what are the necessary elements of a perfect whitepaper:
- Clear aims that the whitepaper is going to solve, the target audience whom the business wants to address, and the type of information it intends to provide.
- Coming up with detailed data with complete accuracy and transparency.
- Describing the logical process and answering the questions like what, why, when, where, whom, and how.
- Adding statistics and plan of action.
How should a cryptocurrency whitepaper be structured?
A crypto whitepaper must include the following sections:
- Title: It’s the first thing that would grab the attention of readers. Therefore, it should be sharp, descriptive, and eye catchy.
- Executive summary: It’s brief information that provides a general outline of the whitepaper. A seasoned whitepaper writing service provider would help maintain readability scores right from beginning to end.
- Introduction: The introductory part of a whitepaper must help to build the interest of the readers and keep them engaged.
- Problem definition: This part would let the readers know what kind of business problems your new technological venture is going to solve.
- Problem solution: Once the problem is explained, a crypto whitepaper should describe the high-level technical solutions for problems. It must be backed by graphics, charts, or tables. It’s the most significant part of a cryptocurrency whitepaper, so the information must sound genuine, not merely a grandiose claim. Mentioning the technologies used for providing a solution, adding case studies, and appropriate details to support your statement would help win the heart of targeted audiences.
- Call to action: Even though a white paper is never written in a marketing tone, the intention is to increase the saleability of your product or solution. Generally, a whitepaper writing service would try to get a quick response from the readers, so it would be better to include call-to-action content, such as ‘get a free quote, ‘free trial’, and more such things. It must include contact details, including the website URL, email ID, telephone number, and the name of the contact person.
- Business benefits: Unless you are able to convince the reader how your technological solution or product is going to benefit the businesses, there is no use in explaining the problem & solution part in detail in your crypto whitepaper. Remember, your white paper must provide assurance about usability, better standards, speed, high ROI, and more such aspects that are highly beneficial. It would grab the attention of readers automatically.
- Summary: The summary must pay emphasis on describing the benefits and probable risks. It must describe the selling points of a product or solution. This is what the readers would be more interested in while going through the cryptocurrency whitepaper.
What Are The Different Types of Whitepaper?
Before we dive into the process of crypto whitepaper writing, it would be necessary to gain familiarity with the different styles of whitepapers and their purposes.
Let’s continue the discussion!
- Thought Leadership Whitepaper
Thought leadership helps prove your authority, credibility, and vision. It must be an enriching and explanatory piece of content that debates and resonates with the usability of the solution for the betterment of businesses. Consult the experienced and knowledgeable whitepaper writing service provider to write such type of whitepaper with perfectness, as it would help in the marketing campaign for your crypto project.
- Educational Whitepaper
As the name describes, an educational whitepaper would provide knowledge about something that the reader is not already aware of, and acts as a guide. Such a cryptocurrency whitepaper must be supported by credible references. Diagrams, graphs, charts, and examples.
It provides answers to complex questions, such as:
- How to detect a problem?
- How to solve a problem?
- What’s the right way of problem-solving?
- What kind of technology is used?
- How quickly the problem will be solved?
- How would it benefit the business?
- The Market Research Whitepaper
The purpose of writing a crypto whitepaper is not only to educate people but also to use it as a tool for self-promotion. A whitepaper writing service would draft it in a way that makes it newsworthy and arouse the interest of the targeted audience.
- Problem Solving Whitepaper
It discusses the problem faced by different kinds of businesses and then describes how the new crypto venture would help solve those problems. The main focus is on the best ways of overcoming challenges by following innovative approaches toward them.
- Technical whitepaper
A cryptocurrency whitepaper would remain incomplete without mentioning the technology and how it works. It focuses on the technical aspects of a particular product and service and its benefits.
- Product Comparison whitepaper
While hiring a whitepaper writing service it would be necessary to mention what you want to mention in the whitepaper. If you want to follow a product comparison format, you must provide the necessary details, and they will follow a product comparison format in order to provide details regarding the pros and cons of the different kinds of solutions available in the marketplace and describe your one that is going to be the best amongst them.
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How To Write A Crypto Whitepaper
Here are the basics steps for writing a cryptocurrency whitepaper:
- Knowing The Purpose
Every whitepaper writing project has some aim and purpose. Let the readers know what is your intention, what kind of problem your technical solution is going to solve, what are the existing solutions, and how the newly launched solution is going to be better than the others.
- Describing the real-world utility of the new crypto project
A new crypto coin or token would have a certain utility and function. Provide a brief to the whitepaper writing service regarding the governance model, and its uses. In the case of NFTs, it would be necessary to discuss ownership rights, pricing models, features, and more relevant aspects regarding them.
- Discussing the consensus mechanism
The consensus mechanism forms the backbone of the crypto project. If you are about to launch a new coin or token, your crypto whitepaper must include the kind of consensus mechanism and blockchain platform it is going to use.
- To whom the initial coins would be distributed
Certain crypto projects are related to initial coin offerings. In such cases, the cryptocurrency whitepaper should mention the business goals & objectives, and how the coins will be distributed.
- Explaining the technical aspects
It’s needless to say that all crypto projects are based on some technicalities, and a whitepaper must explain them clearly. It would help the readers to get a big picture of the project.
- Project timeline & Tokonomics
A crypto whitepaper must provide detailed information regarding the estimated start and end date of the project. Providing a timeline and tokonomics would certainly help to prove the foresight and competence of the project owner.
- Road Map
A chronological outline of the key events of the project is termed a road map and it allows the investors to get better insight into the project.
- Project Team
Let the whitepaper writing service disclose the names of the key members who are going to handle the project. It helps in trust building and earning better exposure.
- References
A crypto whitepaper writer must provide references of reliable knowledge resources to support the statistics and statements mentioned n the whitepaper.
- Conclusion
Every piece of cryptocurrency whitepaper must have an introduction, body, and concluding thoughts. It should be written carefully, and include tit-bits of everything described in the body of the whitepaper.
What are the benefits of Whitepaper writing?
Let’s discuss why writing a whitepaper for a crypto project is beneficial in many ways:
- Educates the customers
- Promotes the new project
- Sticks to accuracy
- Helps in lead generation
- Boosts social media visibility
- Helps in marketing
- Proves subject matter expertise
Final Thoughts
As blockchain and crypto are helpful in managing almost all kinds of industries. While launching a new crypto-based technological solution, a cryptocurrency whitepaper helps to fill knowledge gaps, build brand awareness, and gain customers. One should know how to chase the most suitable format and the necessary points to be included in the crypto whitepaper to seek the attraction of potential investors.
Antier has a team of professional writers that are apt in providing whitepaper writing service in the era of Metaverse to match your needs. They know how to portray accurate information in an interesting manner and earn the trustworthiness of people with ease. If you too are eager to start a crypto venture, ask us to write a whitepaper for you.